The NHS Healthy Start scheme gives £4.65 to £9.30 a week in food vouchers to pregnant women and families with children under 4 on a low income, plus free vitamins. Around 600,000 UK families are eligible. The application takes 10 minutes online.
You qualify for Healthy Start in England, Wales or Northern Ireland if both of these are true:
Under-18 pregnant women qualify regardless of which benefits the household receives.
So a pregnant woman with a 2-year-old gets £9.30 a week (£484 a year). A family with a baby under 1 and a 3-year-old gets £13.95 a week (£725 a year).
The amount is loaded onto a Healthy Start prepaid card, which works in most UK supermarkets like a debit card.
The card can only be used for these specific items:
You cannot use it for fruit juice, sweetened products, or other foods. Most supermarket tills automatically detect eligible items.
If you're on Healthy Start you also get free vitamins:
Available from your local NHS clinic, midwife or by post. Some pharmacies also stock them.
Have ready: your National Insurance number, your due date if pregnant, and details of any children under 4. Takes about 10 minutes.
If you can't apply online, call the Healthy Start helpline on 0300 330 7010.
If you qualify for Healthy Start, check whether you also qualify for:
You qualify if you are at least 10 weeks pregnant OR have a child under 4, AND you (or your partner) receive Universal Credit with a take-home pay of £408 or less, Income Support, income-based Jobseeker's Allowance, income-related ESA, Child Tax Credit without Working Tax Credit (household income under £16,190), or Pension Credit. Under-18 pregnant women qualify regardless of benefits.
£4.65 a week during pregnancy, £9.30 a week for each baby under 1, and £4.65 a week for each child aged 1 to 3. So a pregnant woman with a 2-year-old gets £9.30 a week (£484 a year). Funds are loaded onto a prepaid card that works in most UK supermarkets.
Plain liquid cow's milk, fresh, frozen or tinned fruit and vegetables (without added sugar, salt, fat or flavouring), fresh, dried, tinned pulses, infant formula based on cow's milk. Also free Healthy Start vitamins.
Apply online at healthystart.nhs.uk. You'll need your National Insurance number, your due date if pregnant, and details of any children under 4. The application takes about 10 minutes. The prepaid card arrives in the post within 2-3 weeks if approved.
No. Scotland has a separate scheme called Best Start Foods, run by Social Security Scotland. It works similarly and you apply via mygov.scot. Northern Ireland uses Healthy Start. Wales uses Healthy Start.
Sorted's Family hub also covers Child Benefit, 30 free childcare hours, Tax-Free Childcare, free school meals and the school uniform grant.